For those who don’t know, UX design is the backbone of any website. UX design is for enhancing user satisfaction by improving the usability, efficiency and accessibility of a website. The conversion rate of any website is directly proportional to the UX design of the website. Thus, a business must hire the best UX designers.
A great user experience will elevate the browsing experience of the users. The better user experience will then result into more traffic and increase in conversions. Improving your user experience will convert the visitors into leads and result in more conversions and sales. Here are some ways to improve the website's UX design for maximum conversion rates. So let us begin! 1. A clear call to action button Call to Action buttons is those buttons in a website which are used to guide users towards conversion. The common CTAs that are found on many websites are: Start a trial, sign up for updates, book a consultation etc. Using a clear and attractive Call To Action button improves the user experience of any website. The Call To Action should be placed on every page of the website. It has been observed that the websites having a clear CTA have higher conversion rates. While creating Call to Action, here are a few points that you should pay attention to- · The colour of the CTA matters. Creating colourful CTA is important as it makes the CTA look attractive and easily visible. · The word count of the CTA should not be more than five words. · The tests should be subtle yet active enough to encourage the user to take action. Hence, a clear and easily-visible CTA is great for improving the overall user experience. 2. Simple and familiar designs Simple and familiar designs are perceived as more beautiful. The designs that actually help in increasing conversions are the designs that don't distract the visitors. Don't have a messy-looking design of the website because then the CTA will not be clearly visible and if that happens, you have done your job poorly. Our eyes generally move to the top left area of the screen for navigation and always scroll down the sideways because that's how the design it made. 3. Check your website speed Do you know that one of the most significant conversion killer is high loading time? Well, yes it is true. Studies have shown that 79% of the visitors who notice high loading speed won't return to the website again. Slow loading speed of the website result in increase in bounce rate. That's a great way of losing a lot of customers in a short span of time. You need to check the website loading speed and if it takes more than 4 seconds to load, you have to really think of ways to improve the loading speed of your website. 4. Catch 404 errors 404 errors have the capability to drive the users away from your website. But 404 errors cannot be avoided completely but you can tackle the problem with the following steps- · The first step is to find out which searches the 404 errors are displayed and try to fix them as soon as possible. · Use relevant, entertaining and pleasing images on the error page to reduce the annoyance caused. · Assure the users that you will provide a comfortable and smooth browsing experience. While you cannot possibly eliminate all the error messages, fixing these errors will bring you one step closer towards designing a good UX. 5. Responsiveness is the key Responsiveness is a crucial part of user experience design. If a website doesn't run properly on all the devices, it lacks responsiveness. Responsive design ensures that your website looks perfect on all the devices. A responsive website works perfectly on different screens such as laptop, tablets, mobile phones etc. There are more phone users than PC users and therefore, mobile friendly website is a must. If people find your website is broken orn mobile or tablet, they won't browse any further. So it is important to check whether your website is responsive enough and if it's not, you need to work for it. 6. Add images and videos Images and videos are two things which play the most important roles in a website to catch the user's attention. Having attractive images and videos in a website make people engage straightaway. Images make your website look attractive. Video in a website helps to boost customer engagement. Just by adding a video, you can make people understand everything more clearly and accurately. Clear images help the customers in understanding the product properly and that will help them in making quick decisions whether to buy that product or not. 7. Include Contact Information Always include contact information in the contact page of your website. The contact page must have company's name, contact number, email address etc. If there is no contact information, how will people reach out to you? If they can't reach you with their queries regarding your products or service, why should they buy your products? So it is important to provide contact details as it ensures that no potential or existing customer leaves because they couldn't find a way tpo reach to you. The contact information helps your customers believe that your company is trustworthy. Wrap up Online business or running an eCommerce website is all about offering a good user experience. By offering good user experience you can make people visit your website again and again. I hope these UX tips helped you. No matter how good your services or products are, if it fails to catch user's attention, it is not enough. Work on the tips we provided in this blog and feel the change yourself. We hope these tips help you improving your UX, high conversion rate and better sales. If you have any suggestions or ideas, we would love to hear from you. Just mention them in the comment section below. For any further details or info, feel free to write to us or call us, we are there for your assistance.
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As we know Magento has now become a major factor in eCommerce industry because of it's features and regular updates. Whether you are planning to build a Magento store or having an extisting one, secuirty of the company is one such important factor that cannot be ignored.
If you have a Magento eCommerce website, it is crucial for you to pay attention to the security of the website. Website owners should make sure that Magento security is very important for the overall performance of any website. Security is and has always remained the top concern for all the eCommerce store owners and hence every developer work towards providing the best security to the Magento store. Magento is the choice of a lot of developers and users because of obvious reasons. Magento comes with a lot of in-built features and tools that help in improving the performance of the website. You should adopt the best practices to secure the customer data and to offer a rich shopping experience to the end users. Here is a list of some crucial magento security tips that you should consider to speed up your online website and also improves the security of the website. Let us begin! 1. Update your Magento store regularly there is one common mistake that many magento developers commit. It Is that many of these store owners forte or ignore to update their websites regularly. You need to know that you should update your Magento website on a regular basis. Magento community works constantly to improve the performance of the Magento website by adding new and exciting features to offer the best user experience to the users. With every new update the security patches are also updated. Magento community works constantly and fixes all the security issues in the new releases. Hence, you should obviously upgrade your Magento web store to the latest version whenever it comes out. 2. Strong admin name and password You will need a password to login your Magento store. You should choose a strong and complex name and password to prevent it from getting stolen or hacked. Use a combination of unique upper and lower case alphabets with symbols and numbers so that the password is not easy to hack. The password should be strong enough to trace the login details of your Magento store. Also make sure that you never use your Magento website passwords for any other platform or websites. Keep it unique and don't repeat the same password anywhere else to ensure the security of the website or store. 3. Use reliable Magento 2 extensions Magento 2 extensions are used for adding the desired functionality to your eCommerce store. You can enhance the features of your Magento 2 website with these extensions. There are many different types of extensions available in Magento 2 which can also be customized as per the user's requirements. It is advisable to go for the best Magento extensions that are safe and secure for your online store. 4. Invest in a secured hosting Magento website hosting plays a major role in secured Magento stores. Along with security, the right hosting also plays a major role in the overall success of your Magento website. You should go for a managed hosting provider for a safe and secured hosting solution. Many store owners go for shared hosting solution so that the overall cost will be reduced but doing this can affect the security of the website. It is thus advisable to choose the secured hosting for your Magento store. 5. Have a backup plan It is important to have a functioning backup plan as it is a great measure for Magento security. This includes having an hourly offsite backup plan which can be downloaded. If in any case, the data of your website gets hacked or lost, having a backup plan will assure that none of your data is lost and a backup plan will ensure that you don't get any interruption. 6. Use secure FTP One can hack a site by guessing or intercepting its FTP passwords. This is one of common method of hacking a website. To prevent this from happening with you, it's important to always use secure and protected passwords and use SFTP (secured file trasnfer protocol) which increases the security of your website as it uses a private key file for decryption or authenticating a user. 7. SSL Certification You can protect customer information with SSL certification. An eCommerce website without SSL certification is prone to attacks and threats. Hackers can easily trace and steal the data. SSL certification can secure customer information such as login details, debit or credit card information and other personal details. SSL certification can help in protecting the customer information on your Magento eCommerce website. Make sure that you get a valid SSL certification from a verified and certified authority to protect customer information. Summing it up! Use the above mentioned points for a safe and secured Magento store. These tips will help you having a secured website and ultimately improve the performance of the store. Follow these tips and you will notice a change by your own. These tips are the basic and most important ones but if you think we missed some tips, you can mention them in the comment section below. For more details or assistance, get in touch with us. Our team will assist you shortly. We all know how important it is to have a modern website in today's world. It has become a necessity for all the online business owners. But also today's world is full of competition and to beat the competitors, your website should not just be attractive and dynamic but must also have all the features and functionalities. The modern day online business owners want to use the popular and easy-to-use CMS such as WordPress to build their website. Also to make the website highly attractive they need PSD files created through Adobe Photoshop or some other software.
WordPress has many features and functions that can be used to personalize the business website. After converting from PSD to WordPress, your website will have access to many new benefits and features such as better visibility, higher functionality and attractive user interface. PSD to WordPress conversion makes their website user friendly giving you ease to use dashboard therefore more and more businesses are now converting from PSD to WordPress. Let us discuss some of the many benefits that PSD to WordPress conversion provides to he business owners. You will get the following benefits if you opt for PSD to WordPress conversion service- 1. WordPress is cost effective WordPress is an open source blogging platform. It is easy to install and use since it doesn't require major technical knowledge. It's a lot easier to customize the website in WordPress instead of making a totally new website with the help of HTML, CSS and PHP developers. WordPress also offer great scalability and can grow as your business grows. Hence choosing WordPress development services for any website is beneficial for you. 2. Thousands of WordPress themes and Plugins When you convert from PSD to WordPress, you will get the access to thousands of free themes and plugins which help you in enhancing the overall look of your website. Plugins give you many added functions and functionalities as well. Most of these themes and plugins are free and can be downloaded online. 3. Pixel perfect website design To leave an impact on your customers, your website has to be up-to-date. It should be perfect in its looks and functionalities. When you go for PSD to WordPress conversion, your website should be pixel perfect. You must take care of the design and take extra care of it. If your design is pixel perfect, you will be able to attract and retain lots of online customers. 4. Mobile friendly websites WordPress provides responsive and mobile friendly designs and enriches overall user experience. The layouts we get after PSD to WordPress conversion method are more dynamic and responsive to the user. WordPress is also compatible with all the browsers and simply adapts to all the displays such as PC, laptops, tablets and mobile phones. Overall, WordPress is a leader in today's world and it enhances the overall user experience. 5. SEO friendly WordPress website WordPress has an inbuilt SEO friendly clean permalink structure which is very useful to get great search engine rankings for your site. WordPress also has inbuilt SEO tools which help you stay at the top in search engines. You can enhance your Google ranking by optimizing your WordPress website. You can also install other WordPress plugins to increase the SEO friendliness of your WordPress website to get higher rankings in search engines. 6. Successful blogging platform Wordpress primarily began as a blogging platform but today it we used as a content management system today. WordPress is one of the most widely used blogging platform which is what makes it so popular. WordPress provides the added benefits of build-in blogging functionalities and features. You get immense flexibility to add blogs and other content resources to enhance it's performance and optimize SEO rankings on search engines. 7. Site accessibility This is another incredible benefit of PSD to WordPress conversion. Being a website owner, you own this freedom of accessing your website from anywhere in the world. You can access WordPress on any browser also. This also means you can access your website's back end to make modifications from anywhere and anytime. Conclusion In this blog we discussed the best possible advantages that you can get with PSD to WordPress conversion. All these benefits play a crucial role to make a website dynamic and fully-functional website. Apart from the ones we mentioned in this blog, there must be other advantages too. If you still have any confusion regarding any of the points or if you want to share more points with us, please do mention them in the comment section well. Generating quality content and placing it in an effective way throughout your Shopify theme has a huge impact on the success of your store. A blog must have unique content which makes it interesting for the readers to read. Content marketing doesn't just help you to gain new customers but well written content such as product descriptions and page copy are key in optimizing your conversion rates.
The blog is an inbuilt feature available to all Shopify stores and it can also be an effective tool for boosting your SEO. You can take full advantage of Shopify's blog feature to boost up your sales. In this blog we wil discuss how to use it to grab the best advantages. Let us begin! 1. Create awarenes about your brand One of the important reasons to add blogs on your shopify website is to raise awareness of what your business deals in. Every time you write a blog, you edxplain to the customers what you are dealing in, you tell them about your store and how they are going to benefit from your products. Not only this, when people like your blogs, they also share it with their friends and family and more and more people will come to know about your business. It widens the reach of your business and creates awareness of your brand. 2. Quality content is the key Instead of customizing your theme to modify the blog layout, put your energy towards creating unique, compelling and quality content for your store's blogs. If the blogs aren't engaging and interesting, it likely isn't going to improve your sales and interaction with the customers. Do a detailed research the types of search terms shoppers are using to find your site, paying special attention to the queries and most of all, write an unique and interesting content that matches these search terms in both the title and throughout the content. 3. Do work on blog post meta tag it is important to invest time searching for the eye-catching and fascinating title tags and meta description tags for each blog. Title tags should fit within Shopify's recommended character count and make it clear what the post is all about. The Meta descriptions are a great way to attract searches into clicking your listing in the search results page. So spend the time working on the bog post Meta tag and it will be beneficial for your business. 4. Save some money with shopify blog post marketing With shopify blog post marketing, you can save some extra penny as Shopify blogs have historically proven to be a cost effective way of marketing. When you share your blog post on Shopify, they bring a regular stream of social traffic. Another benefit of shopify blogging is that the blog is being able to share on social media. Through social media, your blog reaches to a larger audience and more people come to know about it. Overall with shopify blogging, you save money as well as many people come to know about your business which results positively for your website. 5. Develop content that is easy to read while writing any blog, do keep some of the points in mind to make the content easy to read for the visitors. Here are some of the points you should keep in mind- · break the content into smaller sections and paragraphs to make it easier for the users to read. · Use bullet and numbered lists · Add graphics and images to make your topic easier to understand. · Use intriguing and clever headlines that also makes it clear how the blog will help them 6. Do use your content as call-to-action it is important to find effective ways to find call-to-action within your blog content. Experiment with various tactics such as email newsletters signup form on blog article pages or linking directly to relevant collections or products within your store. When you are blogging about something like new trends or success stories from your customers, your readers might become your customers. And then in the blog you can use the call-to-action button to direct them to one of your product pages in order to make a purchase. The final words. We have said this earlier and we are saying it again, content plays a huge role. While blogging, what matters the most is a unique and quality content which will engage the customers and keep them stuck to the blog. In this blog we have discussed the advantages of shopify blogging and how it is helpful and useful to the website and store owners. If you have any more points, ideas or review, share them with us in the comment section below. If you have any queries or questions, ask them in the comment section and we will get back to you as soon as possible. |
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November 2020
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